We are asked to confirm our humanity all the time.
Our humanity is important.
We know that we should be sharing our humanity in our business marketing,
The human behind the screen, the human behind the perfectly curated grid and the human with passion in their soul for the baby business looking to spread it’s wings and fly.
We know this, yet it is often easier said than done.
Efficiency can prioritise our humanity and our joy can get lost in translation and everything can end up just looking a bit meh.
That’s why I’m such an advocate for doodling.
Each human hand hold the pen differently,
applies diferent pressure,
has different frames of reference for their visual language,creates a different style over the years which is born from different life experiences and influences.
Drawing is human essence distilled into ink.
Nothing says “I’m Human” like a hand drawn line.
Thats why I love it so much.